New David Perdue Ad Features a Sonny Cameo

Republican Senate candidate David Perdue is out with a positive ad titled “Helping Georgia Grow.” It highlights agriculture, Georgia’s largest industry, talks about Perdue’s interest in serving on the Senate Agriculture committee, and features an appearance by his cousin and former Governor, Sonny Perdue.

Here’s the text of the ad:

Announcer: David Perdue grew up working his family’s farm in middle Georgia.

Sonny Perdue: He grew up modestly like we all did here. Packing watermelons, picking watermelons, toting watermelons. He got the real deal stuff here. The morals, the values, the work ethic.

Announcer: David Perdue knows how vital agriculture is to our Georgia economy. He wants to serve on the Senate Agriculture committee to help Georgia farmers grow.

While the ad will certainly appeal to those with any business related to farming, how will it appeal to the voters in the metro Atlanta area, which is where his opponent Michelle Nunn has her greatest support?

8 comments

  1. Will Durant says:

    My own opinion is that Sonny is more of a liability than an asset. Same with the President and Nunn. Same if yesterday’s endorsement by George H. W. Bush had instead been from his son.

    I’m sure Sonny still has his admirers in South Georgia, especially those who directly benefited from his, um, friendly largesse. However, he stunk it up in too many places, not just Atlanta for this to be a big plus to his cousin’s campaign.

  2. northside101 says:

    The ads make sense in that both Perdue and Deal need strong showings outside metro Atlanta (in 2010 and 2012 general elections, 43% of the state’s total votes came from outside the 28-county metro Atlanta area). Metro Atlanta is at best a (more or less) break-even deal for both Republicans (Obama actually won metro Atlanta in both 2008 and 2012, though by less than 1 percent last time), so a large showing in the more rural rest of the state is the icing on the cake for Perdue and Deal. In 2012, Romney got 49 percent in metro Atlanta but a whopping 59 percent in the rest of the state to earn an 8-point win in Georgia over Obama. Two years earlier, Deal got a shade under 50 percent in metro Atlanta but 58 percent in the rest of the state to defeat Barnes by 10 percentage points.

    Which raises the matter of the 14 congressional districts. Neither Nunn nor Carter can win statewide by taking just the 4 majority-black congressional districts (Cd 2, 4, 5 and 13). Obama won all four of those handily in 2012 (over 80% in John Lewis’ CD 5) and still lost the state by over 300,000 votes. They probably would have to win at least 2 other districts—maybe Austin Scott’s CD 8 that runs from the Macon area to Valdosta and has a lot of farms, and John Barrow’s CD 12 which though based in Augusta also has a lot of rural east Georgia. Thus, it makes sense for Perdue to beef up his base in the less densely populated parts of Georgia.

    As for the former governor’s popularity, though he has been out of office nearly 4 years, he probably still retains a decent level of popularity in the rural areas—which after all, propelled him to victory over Roy Barnes in 2002, even when Barnes was narrowly winning metro Atlanta (then consisting of 20 counties) in his re-election bid. And Sonny did win 58 percent in his 2006 re-election bid, and probably could have won a third term in 2010 had that been legally permissible.

    • Well since we don’t have a Congressional unit system and these districts are relatively heavily gerrymandered, I imagine a D could win with only winning the 4 districts, just getting a lot closer in the other wins. Like getting 45%+ in 1, 8, 12 and 40% in 6 and 7.

  3. xdog says:

    ‘ He got the real deal stuff here’

    Is that a nod to Nathan’s campaign? If so, should we expect Deal to reciprocate?

    • benevolus says:

      Probably had to rush something out to try to make people forget the shameful ad about GHW Bush’s Points of Light Foundation financing Muslim terrorists.

  4. northside101 says:

    Chris, no we don’t have a congressional unit system, but still hard to see a Democrat winning outright with just 4 districts. I mean, not like Nunn and Carter can do much better in John Lewis 5th CD than the 83% Obama got there last time. It is true that in 1992, Clinton carried Georgia by winning only 3 of the then-existing 11 districts—but of course Ross Perot was rolling up over 300,000 votes in a state Clinton won by fewer than 14,000 votes, and even you concede the Libertarian candidates in both races are not going to reach 6 percent (Perot got 13 in Georgia in 1992). Adding a few more points in CD 6 and 7 won’t likely do it. Seems like consensus these days is at best, Nunn or Carter could force a runoff, but difficult to win outright in November in a state where Obama is unpopular.

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