New Year – Old Principles, but New Message?

December 30, 2013 10:00 am

by Charlie · 12 comments

This week’s Courier Herald column:

This week we turn the page on another year.  We will take time to assess our progress and our shortcomings during 2013, and plan on resolutely fixing all that ails us with the fresh start of a blank calendar.

Many also spend this time of year doing predictions.  The problem is – whether politics, investing, sports, or whatever – most of us tend to look at the future as and extrapolated trend line of the present.  More often than not, the significant events which change the world around us come from events which are neither expected nor predicted.

Take Time Magazine’s 2013 Person of the Year.  Pope Francis was Cardinal Bergoglio of Buenos Aries the last time we were all making new year’s resolutions.  I doubt many predicted Pope Benedict XVI would resign as Pope.  Even when he did, very few were expecting a Jesuit from the Americas would be the man selected to replace him.

And yet, not only was Francis picked, but he has managed to change how the Catholic Church and Christianity as a whole are viewed in popular culture in a meaningful and positive way.  He has done this by connecting with the people in public, tangible ways.  But he’s also done this by aggressively changing the posture of messaging coming from the Vatican.

To be clear (as this protestant writer is frequently reminded by his Catholic friends), The Pope has not changed any of the Church’s doctrine or beliefs.  He has merely changed the way the church’s teachings are presented.  It seems that as the leader of the church most synonymous with the term “excommunication” has decided to embrace the spreading of the church’s teachings to the widest audience possible rather than to focus on weeding out the impure.

In short, 2013 gave us an example of how a change in messenger and a change in tone and delivery of a message can provide tangible benefits of public acceptance.  Many mainstream media outlets often accused of being hostile to organized religion seem to be falling over themselves to put a new wrinkle on the Pope and the positive nature of his message.

We enter 2014 as an election year.  Nationally, control of the US Senate appears at stake.  Of course, the US House is always in play though at this time it appears Republicans should retain control – barring some of those surprises mentioned above.

There is, of course, a lot of consternation within the Republican ranks over how to position themselves to win and govern as a conservative majority.  Those within the GOP might want to look to 2013’s surprise story of the year as an example of how the message can be tweaked when paired with the right messenger to appeal to a wider audience.

After all, a lot of Republicans have been trying to appropriate the term “excommunication” for their own purposes.  Some believe only the pure (as they see them) should be allowed within the fold.  Driving people away from a party that has lost the last two Presidential elections and managed to miss an opportunity to pick up the Senate in 2012 is likely not the best way to get back to winning at the ballot box.

Those who want ideological purity and conformity have begun to fight back, even insisting that it isn’t even about winning elections.  It’s (say it with me now) “about the principle.”  They argue they can’t and won’t change the message because their principles are right, and those that disagree should leave.

Simply put, if the 2,000 year old Catholic Church can alter its message without changing its principles or what it stands for, then the 160 year old Republican Party might want to lighten up a little bit when it comes to changing how it says what it believes in.

There are ways to say what you believe in that are inclusive and welcoming.  There are ways to say what you believe in that are restrictive and punitive.

One leads to greater numbers in the pews or at the ballot box.  One leads to fewer and fewer of those willing to identify with the movement.

The assessment of 2013’s changes from the Catholic Church seems to be remarkably positive from non-Catholics and even those who don’t believe in the Church’s teachings.  These, coincidentally, are exactly the folks the Church is trying to reach.

Republicans, not winning at the ballot box, are in need of attracting new voters.  Perhaps, just perhaps, they can look to 2014 with some resolve to distinguish between core principles and how they message them.

{ 12 comments… read them below or add one }

peachpundit (@peachpundit) December 30, 2013 at 10:00 am

New post: New Year – Old Principles, but New Message? http://t.co/DDpFLMuONb #gapol

@brettharrell December 30, 2013 at 10:14 am

New Year – Old Principles, but New Message? — Peach Pundit http://t.co/W6vvv0kmaD #gapol #gagop #PopeFrancis

Daniel Malloy (@ajconwashington) December 30, 2013 at 10:24 am

.@IcarusPundit says GOP can learn a thing or two from Pope Francis http://t.co/kowwmzl0WC #gapol #gagop

Thomas Adams (@GeorgiaCRE) December 30, 2013 at 10:27 am

New Year Old Principles, but New Message? – This week’s Courier Herald column: This week we turn the page on an… http://t.co/SzO7HbjPvY

David Staples December 30, 2013 at 10:29 am

The problem that I most typically see is not that people have a problem with how the Republican message is presented. The problem I see is that some people are presenting non-Republican messages and principles as being Republican. For instance, the Catholic church isn’t now coming forth and encouraging birth control or saying that they approve of homosexuality. But there are “Republicans” who are saying and doing things that are most certainly against the platform but passing them off as being Republican actions.

Let’s look at one recent example — the Braves stadium moving to Cobb. I heard a small group of people calling themselves “capitalist conservatives” when it came to giving hundreds of millions of dollars to the Braves as an argument for why it’s okay to do this type of thing. Never mind that the Republican platform speaks specifically against this type of action. Taking by force (property taxes) and giving to a private company is an idea that is neither capitalist nor conservative. It apparently does, though, cause four Cobb County “Republican” Commissioners to vote Yea — in direct opposition to the platform which they say they support. The Republican message hasn’t changed. The problem is that certain people are passing off a non-Republican message as being Republican. The R-party could certainly use some better messengers and a re-vamping of how they actually express what should be their message. It’s no wonder that many in the electorate at large are confused as to what Republicanism is when the message being presented is anything but.

Jon Lester December 30, 2013 at 11:49 am

Many of us have long suspected that Cobb County Republicans are motivated by something other than the proper role of government, and this year, they proved it with the Braves deal, and then a certain transportation-related quote from Joe Dendy stopped just short of speaking the plain truth of the matter.

benevolus December 30, 2013 at 6:48 pm

Anyone who is confused only needs one clue: When in doubt, assume the R’s are supporting Big Business.

saltycracker December 30, 2013 at 6:54 pm

Leaving the Mega-Business and Too Big Oligarchs in the left court.

Jon Lester December 30, 2013 at 11:53 am

Sometimes new year predictions are an extension of our wishful thinking, too, but the way the GOP Senate race is going, maybe more voters will give a second look at Eugene Yu, who’s just about the only one of the field who hasn’t said or done something incredibly stupid yet.

David Staples December 31, 2013 at 9:01 am

I’m one of those who is seriously considering voting for him. He’s a genuinely nice guy and I like what I’ve seen / heard from him so far. :-)

Harry December 30, 2013 at 7:43 pm

All I can tell you Charlie, is I’m only voting for Republicans who largely fit with my principles. Let the chips fall any old way they please.

Dave Bearse December 30, 2013 at 11:01 pm

Time’s runnerup to the Pope as person of the year, Ted Cruz, was the GOP’s 2013 messenger of the year.

Cosmetics would do well to powder over the unabated rightward drift of the GOP.

“Sooner or later, and it might as well be sooner, non-Republicans need to accept that the GOP knows exactly where its “soul” is located, and has an agenda that is impervious to significant change. What keeps getting described as a “struggle for the soul” of the party or a “civil war” is generally a fight over strategy, tactics and cosmetics, not ideology. For the foreseeable future, the conquest of the Republican Party by the conservative movement, itself radicalized by the election of President Barack Obama in 2008, is the prevailing reality of politics on the Right, and the GOP’s practical options are accordingly limited to one flavor or another of that persuasion. ” – Ed Gilgore Dec 11, 2013

http://talkingpointsmemo.com/cafe/what-s-really-going-on-with-the-republican-civil-war