Atlanta Falcons fans may be asked to help pay for a proposed new downtown stadium through personal seat licenses that can cost thousands of dollars, based on a document obtained by The Atlanta Journal-Constitution.
The document — the most recent draft of a non-binding term sheet that is being negotiated between the Falcons and the Georgia World Congress Center Authority — provides the first acknowledgement that a sale of seat rights is being contemplated as part of the funding plan for the stadium.
Personal seat licenses commonly have been used in the financing of NFL stadiums over the past 15 years. In such programs, fans typically are asked to pay one-time fees for the right to subsequently buy season tickets in a specific seat for the life of the building or a defined number of years.
As an aside: the headline for this story in the paper today was far more dramatic than the “Seat licenses eyed for Falcons stadium” as used online.