What’s on your Sonny Do list?

“Well, first and foremost, get a new media consultant.”  At least, that’s what I’d be saying if I were Nick Ayers, or whoever is running Sonny’s operation.

First, let me say that I apologize for my unoffical sebatical from Peach Pundit.  All that work I missed during the Primary caught up with me, and I found the need to spend some time on revenue generating work, not to mention traveling out of the country, etc. 

Next, I can already tell that I’m going to get a lot of flack from criticizing Sonny’s media spots, but I don’t care.  Why?  Well, mainly because I know Sonny is going to win in November, so this is really all moot.  Primarily, though, I just wanted to throw this out there, because it has been bothering me, as I have been watching ad after ad come out from the Perdue Campaign.

So, my analysis on Sonny’s media …

Firstly, the whole “Sonny Do” thing is cheesy and quite frankly annoying.  I think it treats the voters like three-year-olds.  Now, the Levitra spoof was funny and it’s sad that I’d rather that version be on the air, rather than the actual spot.

Next, the latest ad about oil was the one that pushed me over the edge.  Who the heck do Sonny’s people think they are jumping on the “oil companies=satan” bandwagon?

Finally, the whole cutting taxes for seniors is a great policy, but the ad itself is, once again, cheesy. 

One other thing, the music cuts are also sub-par, in my opinion.  When I hear those ads come on with that music, I want to bang my head into a wall.

I’m not criticizing Perdue’s proposed policies here.  I think they are all outstanding (although I don’t think making “big oil” out to be the devil is the best strategy; best just to stay away from that one or keep it as a last resort card) and will be effective in his second term, but the spots, in my opinion or not very well done.  Perhaps they decided not to spend as much money on TV … I don’t know. 

I realize this is going to get me a lot of criticism from my friends and fellow Republicans and perhaps this is just my “old school” mentality thinking these new media strategies won’t be effective, but I just wanted to throw it out there to see if anyone agrees with my sentiments.

Perhaps the research done by Sonny’s media people prove me wrong, and that voters are loving the high cheese factor media, but that’s just not what I would go for.

Also, I’m not trying to hurt the Gov’s campaign with my criticism, but I’m confident he is safe and the media certainly won’t cause him to lose.

So, me being gone for a while means that I am due for a critical bombardment of name calling, so have it at …


  1. Bill Simon says:


    Good to see you back…I certainly have missed you if not for the opportunity to kick your rear a little bit.

    To start off, I’d like to quote you here:Next, I can already tell that I’m going to get a lot of flack from criticizing Sonny’s media spots, but I don’t care. Why?

    The REAL answer to the “Why don’t you care about receiving flack for criticizing Sonny’s campaign” question is NOT that you think it is obvious he is going to win, but more to the point where you can criticize all you want and NEVER have to answer for it because you’re blogging under a pseudonym.

    Let us know, honestly, what you think would happen to your primary “political business operations” if you were sitting on here criticizing Sonny’s operation under YOUR OWN NAME?

    Don’t attack me, GAW, answer the question…because, it is an honest and obvious question that most people are wondering about. 🙂

  2. Bull Moose says:

    I tend to agree with you GAWIRE.

    I watched the ad several times and have decided that I don’t people know enough about Sonny or what he looks like to know what the hell “Sonny Do” is all about.

    But guess what, it doesn’t matter.

    You know why?

    Mark Taylor is running a disaster of a campaign, especially on television.

    Why can’t Sonny come on and say, “I’m Governor Sonny Perdue and I’d like to tell you a little about what I’ve done over the past 4 years…” then launch into the Sonny did… Then you can come back and have the whole, “I’m Governor Sonny Perdue, what’s on your Sonny Do list?”

    Anyway, it doesn’t matter because like I said, Mark Taylor is running an awful campaign…

  3. buzzbrockway says:

    Actually GAWire, I think the ads are good. “Sonny Do” sticks in your head. Sure it’s kinda silly, but people remember it. I can’t tell you how many people came up to me at the Gwinnett County Fair this weekend saying “Sonny Do,” and smiling and telling me how much they like Sonny.

    “Sonny Do” is also a natural follow up to “Sonny Did.” Now he’s talking about stuff people want him to do in his 2nd term.

  4. GAWire says:

    Normally I just don’t respond to the “you’re a coward for not writing under your own name” stuff, but your question, Bill, is legitimate, so let me just start by saying that I do indeed write under a pseudonym and that’s just how its going to be, like it or not. If it’s that big of a deal to you, then quit reading NOW.

    For all of you deciding to read on … just because I write under a different name doesn’t mean people don’t know who I am. A lot of people know who I am, but that still doesn’t mean I can just broadcast my name out there.

    Finally, Bill and all of those people wondering about this, please understand that not everyone can voice their political opinions under their own name for all to read, for whatever reasons.

    I like talking politics and giving my analyses on different situations, primarily because I have been in or observed a lot of these situations in the past. So, I can either use my own name and not participate, or participate and use a pseudonym.

    All in all, though, who the heck cares?!? I understand you write under your name. That’s great. Congrats to you. But, not everyone can do it.

    So, thanks for the question, Bill, but here’s my response: Get over it!!!!

  5. GAWire says:

    Buzz, your points are good. A lot of people like cheese, which explains why I am glad I’m not in behind-the-scenes politics anymore.

    Also, it does stick in your head, which is good, but for me, it sticks in my head like that scooter commercial where the old people are singing.

    I can see the point from the perspective of attracting voters, but I still don’t think it gets a good message across effectively. It’s gimmicky, and I guess I’m just tired of that stuff, especially when we got some serious issues and business out there.

  6. I’m with GAWire, any ad campaign by an incumbent that doesn’t attack your opponent is a waste of money. I’m hope he keeps up the Sonny Doof ads.

    Hey can anyone tell me if the goober reading the paper and smiling out the window is Robert Highsmith?

  7. atlantaman says:

    It’s up to the challenger to attack first, you have to give folks a reason to throw the incumbent out of office. People are inclined to go with the status quo unless given a reason otherwise – it’s human nature. If the challenger can’t make the case why would the incumbent even acknowledge he has a challenger?

    I agree with Buzz. Whether you like the ads or not, the fact that we are debating the tag lines “Sonny Did” and “Sonny Do” gives credence to the branding of the campaign.

  8. GAWire says:

    atlantaman, I do agree that there isn’t any real purpose for Sonny to go on the offensive here. He should remain positive unless there is a real threat. I think if we saw him hitting hard, then we should be worried that the campaign sees something we all don’t.

    My feelings here are on the ads themselves – not necessarily the strategy behind them, such as whether or not they are positive, attacking, etc.

    I think think they are not very well done. For a campaign that has millions of dollars, using TV as their primary message strategy, they just aren’t that great. Also, as I said before, the cheesy gimmicks are tired.

  9. GAWire says:

    I’m “trembling,” Bill. (It’s funny how some people think that campaign staff/consultants in local politics are the mafia or something.)

  10. Mad Dog says:


    Youse is meaner than me.

    My point on the topic sort of agrees with GAWire.

    If Sonny had a close race, would we see cheese?

    If Taylor and the Dems had unlimited time and funds, the themes of Sonny Did and Sonny Do could be flipped.

    GAWire might be right overall. But, then, Sonny isn’t running in Liberal La La Land, is he?

  11. JB says:

    I could not agree more about the general cheesiness of the ads. Just silly…and condescending to boot. Especially the cuts to the questioners nodding thier heads after the Governor gives his answers. Almost parodic.

    But pray tell, what is so great about a policy that exempts the the wealthiest demographic in our country from paying income tax? Perhaps means testing should be included, or ONLY social security payouts should be exempted. Otherwise, the plan to exempt seniors from income tax appears to be blatant vote buying. This is the generation, remember, that demanded a prescription drug benefit, no matter the cost and no matter that only a small minority of seniors actually NEEDED the financial assistance. All these handouts to seniors are starting to add up (noticed Europe’s social safety net falling apart lately? I have.) Our seniors are quickly becoming the Greediest Generation, if you ask me. Help the ones that need it. Otherwise, let them continue to be citizens like the rest of us.

  12. RuralDem says:

    “Well, mainly because I know Sonny is going to win in November, so this is really all moot.”

    “Also, I’m not trying to hurt the Gov’s campaign with my criticism, but I’m confident he is safe and the media certainly won’t cause him to lose.”

    Hopefully the Perdue campaign thinks that as well. It’ll be great to hear the phrase “Governor Mark Taylor” 🙂

    Something funny that I’m noticing with all these posts. A majority of the people on here aren’t real happy with the ads. However, if you go out and talk to the average voter, they’ll more than likely talk about how they love the ads.

    While I might not be a fan of Sonny’s, at least he’s doing the right thing and reaching out to the average voter.

    “Why can’t Sonny come on and say, “I’m Governor Sonny Perdue and I’d like to tell you a little about what I’ve done over the past 4 years…

  13. SpaceyG says:

    Good Lord, hon. What in the world are you worried about??!!! Somebody’s got you on a very short leash I’m afraid, as the only people NOT hootin’ and hollerin’ over “Sonny Got Laid” would be those in comas.

  14. Dorabill says:

    I think the “cheese factor” works here in GA as well as the “reaching out” thing–and the “voter participation idea too. And there’s some good ideas that got published there too. hehe

    And MAYBE it’s not all about the campaign.

  15. CSM says:

    Suggest making retired military pay tax free for all retired military in the state, a way of saying thanks for your years of military service. CSM

  16. Janet Bartee says:

    I am a mother of 3 kids. Can you make the schools where all of our kids are safe at school? We need protection for our kids! All these crazy people are coming in and hurting our babies! Times has changed. We need to protect the kids, and teach them with all
    of our hearts,souls, and minds!

  17. beth05352003 says:

    My exhusband owes 15000 dollars in child support and refuses to pay.He has 3 warrants for other crimes and only lives one mile from the police department. No one wants to help. They say they are doing all they can. I tried to get help from this governor and all he can say is that its out of his hands. And for me to contact the police AGAIN. He is still out on the loose. THANKS MR. Perdue. Like I promised in my letters to you. I have told everyone I know and more about the help I received, and they ALL have assured me that they are not voting for you on election day….ANYONE is better than what we have now.

  18. martha says:

    i want the children of the united states better
    taken care of , i am sick of the nuts getting to
    our children,i am sick of hearing on the news
    of the nuts going into our schools and hurting
    our kids. i want the schools safer, what can
    you do for this? i want the perverts taken off
    the street what can you do?

  19. Demonbeck says:

    I believe that children are our future. Treat them well and LET them lead the way. Show them all the beauty they possess inside.

  20. gramuv3 says:

    I don’t feel Americans should be forced to speak Spanish to keep or obtain jobs. People who have worked for years to advance in their careers are being replaced due to their inability to speak Spanish. Then, they are unable to find new positions for the same reason. This is America!! People should not be forced to speak a foreign language to obtain work or to keep the jobs they have. It should be illegal for employers in America to require applicants to speak Spanish. We are a country of immigrants but, we have not been required to learn French, Italian, etc. Why Spanish? We need help. Can something be done?

  21. Tracey R. Martin says:

    Dear Sonny,

    I must tell you, first, that your political advertisement stood out for me, so different from the negative ads that never meant much to me in the past. As a matter of fact, I have never been inspired by a televised political statement, ever… Your “Sonny Do” campaign strategy is, to me, a powerful motivator to speak out, to you, as I have never felt inclined to do… As a matter of fact, I felt compelled to mention your “Sonny Do” ad to my dental hygiene patients, impressed, in conversation, before I had the subject of my comment in mind, which I will explain shortly, brought to my attention on the 11 o’clock news the last 2 nights, October 8th and 9th.
    Briefly, the news told of two brothers, who had systematically tortured a puppy, tying it up, covering it in paint, attempting to set it on fire, and, finally, putting it in a oven at their apt. complex community center, and baking it, until, as the newscaster put it, “it was charred”…
    Sonny, I was disgusted, and could not sleep, I felt angry and helpless. The newscaster had said, and I could not get it out of my head, that there should be a call for tougher consequences for people that abuse animals. Well, instead of just fuming over my inability to do anything about such an atrocity, I am reaching out to you, to step in on behalf of this particular situation (and that puppy) and instigate legislation to strengthen the punishment for this violence against our society. I say society, as I believe it is quite well known that people that harm innocent citizens often get their “start” by hurting/abusing/torturing animals!

    Thank you,
    Tracey R. Martin

  22. cheated_worker says:

    If an employee resigns from a job, and he/she has earned vacation, then he/she should get paid for the unused vacation upon separation. This is only fair.

  23. Demonbeck says:

    I’ve got to get toilet paper, paper towels and shampoo.

    Oh wait, that’s my “honey do” list.

  24. Demonbeck says:

    Anything is better than another thread on Jim Whitehead and Paul Broun and whoever else is running in the 10th.

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